E-commerce SEO & Social Media Advertising Workshop for Designer Makers – 19th May 2019 Old Spitafields Market


How to master your Facebook and Instagram Ads and drive traffic to your website through campaigns and SEO.


19th May 2019
Old Spitfields Market
Mezzanine Level (next to SOMA Gym)

11am – 4pm


Are you a designer maker and sell your makes on your own website? Have you ever created a social media advert but it feels disconnected from everything else you do and you would like to learn how to use ads to increase your traffic and sales? Join Morena Fiore-Kirby, freelance Web Developer at morenafiore.com and designer maker of geometric jewellery at Kodes and Cristina Di Benigno, social media manager at Flip Out, in a 4 hours workshop packed with tips and exercises.

Discover what should be your primary and secondary keywords and how to use them on your website through various SEO techniques.

You’ll get a taste of Facebook Pixel, Google Analytics, why you should integrate your shop into Instagram, then dive into creating a social media campaign.

You’ll learn how to create the perfect ad, how to link your campaign to your ad and your website, then learn and how to track the results.

The workshop is organised in collaboration with Urban Makers. The workshop will be at

Old Spitafield Market,
Mezzanine Level (next to SOMA Gym)
16 Horner Square, London E1 6EW

We’ll start at 11 am, have 1 hour lunch break (lunch is not provided but snacks and drinks will be) at 1pm and finish at 4pm. Please note the workshop area is outdoors within Old Spitafields Market; dress appropriately but blanket will also be provided.

Before the class you will require:

  • to sign up for a Facebook Business Account, guide here https://www.facebook.com/business/help/1710077379203657
  • An additional optional £10 ads budget if you’d like to set up an ad on the day

Please note that cancellations will need to be communicated via email at morenafiore@gmail.com before the 17th May in order to receive a full refund. Any cancellations received via email on and after the 17th May will be subject to a 50% refund.

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